Summit host and adviser to Banff Centre’s ALT/Now, a program that seeks to focus entrepreneurial talent on issues that matter in order to construct better systems. Having helped innovators develop market-based solutions to tackle economic inequality, the project is now focusing on the future of work.
Co-founder of Ghost Bear, an education platform built around powerful storytelling, underpinned by award-winning photography and writing. The goal? Spark conversation and build community in the hope of cultivating a deeper understanding and appreciation for nature in us all.
Co-founder and movement builder behind CoalitionWILD, a global network of rising leaders who seek to create a wilder world. The virtual hub works to mentor and propel forward innovative leaders that aim to bridge societal divides in order to solve environmental challenges.
A Geography of Hope
Contributing author to the limited edition book that was launched at the IUCN’s World Conservation Congress and seeks to tell the story of global primary forests, while underscoring the urgent need to protect these wilderness areas given their cultural, economic and environmental value.
B.C.’s Year of Science
Lead storyteller and strategist for the BC government’s Year of Science program, creating and hosting 18 media spots that reached two million viewers, while driving hundreds of high school students to participate in a scholarship contest.
Invent the Future
Reimagined and led BC Hydro’s Invent the Future program, growing awareness province-wide, while driving a growth in student participation and mentoring the four scholarship winners to further develop their groundbreaking work.
Project Designer and Faculty Lead for Banff Centre’s Hope Decoded social residency and global summit, a gathering of unlikely minds that worked to identify how to collaboratively foster a more hopeful society.
Simon Jackson is a storyteller, connector and movement builder committed to improving our public discourse and shaping a better balance between the needs of people and nature.
At the age of 13, Simon founded the Spirit Bear Youth Coalition in the quest to unite the voice of young people to save Canada’s endangered white Kermode or spirit bear. Through the Youth Coalition, Simon led the campaign that helped raise international awareness about the plight of the spirit bear, making the issue the most supported conservation initiative in Canadian history and having it recognized by Time Magazine as one of the most critical environmental issues facing our planet.
Simon gained the support of such high profile figures as Dr. Jane Goodall, J.K. Rowling, and the Backstreet Boys in the process that helped make the Youth Coalition the world’s largest youth-led environmental movement with a global network of more than 6 million in over 85 countries.
After almost two decades of work, the spirit bear is safe due to significant portions of its habitat having been set aside from development through the largest land protection measure in North American history, with further threats mitigated through the establishment of innovative agreements between stakeholders.
Simon has received several honors for his work to save the spirit bear, including being awarded Queen Elizabeth II's Diamond Jubilee Medal, being named as one of the 100 Angels of the Earth by UNESCO and, most notably, being honored as one of Time Magazine’s sixty Heroes for the Planet – one of only six young people selected from around the world. His life’s work was the focus of an internationally televised movie, Spirit Bear: The Simon Jackson Story.
Having served as board member, Simon has contributed to the success of numerous projects and organizations beyond the Youth Coalition, including the Jane Goodall Institute, DreamNow, the International Institute for Child Rights and Development and The WILD Foundation.
Today, Simon leverages his skills and experiences as a strategist to help diverse clients secure a social license to advance good ideas that will benefit all of society. Of note, he designed and led the Banff Centre’s leadership program Hope Decoded, while bringing together diverse voices for ALT/Now - a social residency focused on finding market-based solutions to economic inequality. He was the driving force behind telling the story and mobilizing the public behind the BC Government’s Year of Science education platform and BC Hydro’s Invent the Future scholarship program, in addition to playing senior roles on multiple successful political campaigns (Mayor of Vancouver Sam Sullivan) and helping facilitate the launch of new movements (CoalitionWILD and WILD Cities).
Simon is an accomplished motivational speaker with the agency Speakers’ Spotlight and is a widely published author, contributing to several books, having served as a columnist for CBC.ca and the Huffington Post, and being named a Fellow of the International League of Conservation Writers. He is the lead storyteller for GhostBearPhotography.com, a photo and essay-driven, nature-focused education platform Simon co-founded in 2013, and helped author the recently published book: A Geography of Hope: Saving Primary Forests.
A skilled strategist with an extensive track record of helping diverse clients successfully tell their story, create new connections, and build movements.
Experienced, sought-after motivational speaker, having delivered thousands of speeches to diverse audiences globally.
Widely published, award-winning writer and columnist, and a contributing author to several books.
Extensive experience with teaching and training rising leaders to apply successful strategies to up-and-coming projects, while building lasting leadership skills.
Experienced, sought-after motivational speaker, having delivered thousands of speeches to diverse audiences globally. | Representation: Speakers’ Spotlight
Articles, Commentary & Media
Today I awoke knowing that a rare, remarkable and ecologically important bear will forever fish for salmon, sleep in the hollows of ancient trees and walk through the mist shrouded forests it has known since time began. For the first time in two decades, it can be said with confidence that the spirit bear is Read more about Spirit Bear Saved[…]
For more than five years, Simon Jackson served as a columnist for CBC.ca, in addition to providing TV commentary for CBC Newsworld, providing a millennial’s perspective to current events, with a particular focus on politics and the environment. The following links offer a sample of his work. Young, Green, and Conservative, the New Voting Block Read more about CBC Columns[…]
The end of an era: Addressing the 10th World Wilderness Congress and supporters from around the world, Simon Jackson announces the successful conclusion to the Spirit Bear Youth Coalition’s two decade journey to save the spirit bear. For almost two decades, the Spirit Bear Youth Coalition helped give a voice to an animal that few people Read more about Spirit Bear Youth Coalition Farewell Speech[…]
Simon Jackson has served as a board member, adviser or trustee to numerous successful projects and organizations beyond the Spirit Bear Youth Coalition, including the Jane Goodall Institute, DreamNow, the International Institute for Child Rights and Development and The WILD Foundation. The following is a partial list of his roles – past and present. The Jane Goodall Read more about Board and Advisory Roles[…]
As lead storyteller and strategist for the BC government’s Year of Science program, Simon Jackson co-produced, wrote, hosted and helped edit the 18 media spots for the campaign that reached two million viewers. Dr. Jane Goodall Mark Miller Emmett McPartlin Catherine Warren Mark Madryga Jennifer Gardy Katie Benjamin Mike Perreten Andrea Ho Max Donelan Michelle Read more about Year of Science Media Spots[…]
Simon joins former CBC Power & Politics host Evan Solomon to discuss an historic forestry deal. http://www.cbc.ca/player/play/1497839942
Though the Spirit Bear Youth Coalition concluded its two decades of work in 2014, here are a few of the organization’s many key achievements. The Spirit Bear Youth Coalition was built from scratch and brought together a coalition of more than six million supporters in 87 countries, including diverse support domestically that bridged political, geographic, ethnic Read more about Spirit Bear Youth Coalition Achievements[…]
For Simon’s efforts to save the spirit bear and build the Spirit Bear Youth Coalition, he has received numerous honours. The following is a partial list of his awards and recognitions. Time Magazine’s Sixty Heroes for the Planet UNESCO & Founding Green Games Congress 100 Guardian Angels of the Planet Queen Elizabeth II Diamond Jubilee Medal Explore Read more about Award Winning Leadership[…]
Simon Jackson’s life work is the inspiration for the award winning and internationally televised movie, Spirit Bear: The Simon Jackson Story. https://en.wikipedia.org/wiki/Spirit_Bear:_The_Simon_Jackson_Story http://www.imdb.com/title/tt0432088/ https://www.youtube.com/watch?v=MArcpNkdApE
Through the Spirit Bear Youth Coalition, Simon Jackson was instrumental in having the spirit bear named as the mascot for the 2010 Winter Olympic Games in Vancouver (including being prominently featured in the opening ceremony of the 2010 Games) and the Official Mammal of British Columbia. The goal behind the high profile recognitions was to Read more about An Olympic Bear[…]